Subservicing Flyers
Agency: TMS (The Money Source) | Client: TMS 2019Art Direction
Layout
Typography
Tools used:
InDesign
Illustrator
Photoshop
Happiness You Can Hold
TMS operated a subservicing wing, offering services to other mortgage or loan companies, handling their operations on their behalf. This aspect of the company needed some marketing attention, as it wasn't as glamorous as other TMS offerings. The creative team stepped up to the challenge, developing a series of brochures for tradeshows. These flyers established a design language and writing style that were also used in LinkedIn posts and an email campaign.
My role began with concept development, creating the original layout and design language, and designing most of the graphic elements. I adapted graphics from the TMS website for print use, laid out all 10 flyers (front and back), and ensured the files were print-ready. This project successfully enhanced the visibility and appeal of TMS's subservicing services.